sorry it's a little off-topic (Dodge not Jeep) but I thought you guys might like to check out this new "viral" marketing that Dodge is rolling out in Europe. They should be using this for Jeep too!

*not safe for work*

http://www.ramrash.com/en/videos.html
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Hrmm, the eye candy is nice but the message just doesnt catch me. Kinda dumb. Oh well.